FIFTH & PACIFIC
KATE SPADE
EXPLORER
CHASE / UNITED AIRLINES
MASTERPASS
BY MASTERCARD
GALAXY S
SAMSUNG
SAVE MONEY. LIVE BETTER.
WALMART
CONTOUR
COX COMMUNICATIONS
FORTE
KIA MOTORS
TOGETHER WE'LL GO FAR
WELLS FARGO
TURN ON TOMORROW
SAMSUNG
ANDAZ
HYATT
STRATTICE
LIFECELL / ALLERGAN
VIZIENT
VHA-UHC
CO-IMPACT
THE ROCKEFELLER FOUNDATION
ARTIK
SAMSUNG IOT PLATFORM
CLEAR RX
TARGET
MERRILL EDGE
B OF A / MERRILL LYNCH
BAXALTA
SHIRE BIOTECH
SKY PRIORITY
DELTA AIRLINES
STRATEGIC CREATIVITY
BRAND STRATEGY, POSITIONING, MESSAGING, COMMUNICATIONS
IDENTITIES, NAMES AND TAGLINES.
COMPANIES, SPIN-OFFS, START-UPS,
SERVICES, PRODUCTS, DEVICES AND PLATFORMS.
​
Many of the world's most successful companies have worked with Michael to develop their brand identities through language and more compelling positioning and communications. He has served as advisor to CEOs and CMOs at the highest level in maintaining and increasing their brand reputations and loyalty in an increasingly competitive and fluid global marketplace.
A former Partner at Lippincott Brand Strategy and Design, one of the top 5 brand consulting firms in the world, Michael received his degree in the History of Ideas from Princeton University with a certificate in Cultural Studies. He has lived and worked in New York, Seattle, Los Angeles, Boston, Hamburg, Seoul, and Hong Kong.
